DLA is launching an assault on the Scottish marketplace with a new ad campaign targeting the Scottish business and corporate community.
The press campaign will run for two months in the Herald, the Scotsman, and Scotland on Sunday and aims to build upon the growth of the firm since it entered Scotland in 2000.
Speaking of the campaign, Nick Sneddon, Managing Partner of DLA\'s Edinburgh office, said: "Essentially, what we are saying in this campaign is that we are here and here to stay. We are an award-winning international firm that understands the intricacies and nuances of this particular market. Our approach at DLA is to challenge established "old school" structures to the benefit of our clients. Although I say it myself - we are a breath of fresh air in this sometimes stuffy industry."